Last Updated: September 30, 2026
Google now lets people in the U.S. ask it to call home-repair businesses for them, and those calls go to the phone number on a Google Business Profile. So the first step to being found this way is a profile that is accurate, verified and tied to a phone you actually answer.
This guide is for locals who do the work themselves: handyman jobs, cleaning, lawns, painting, moving, repairs. Nothing here promises you calls or a higher spot on Google. It covers what Google has said, and the setup that makes a call possible.
Table of Contents
What Google announced
At its I/O event on May 19, 2026, Google wrote in A new era for AI Search: "for select categories like home repair, beauty or pet care, you can ask Google to call businesses on your behalf. These capabilities will roll out to everyone in the U.S. this summer."
Google's help page for businesses explains the other end of that call. It says Google "might contact your business on their behalf through an automated phone call to complete the request," and that it uses automated calls or texts to reach "the phone number on your Business Profile." One of the requests it lists is confirming the price and availability of a service, in which case the homeowner gets your quote by email or text. The page also says the feature is free for businesses and homeowners, and that in the U.S. it is available in every state except Indiana, Louisiana, Minnesota, Montana and Nebraska.
In practice, a homeowner can now tell Google "find me someone to fix a leaking faucet this week," and Google may ring several businesses for them. If you have no profile, there is no number for it to ring.
Set up your Google Business Profile
- Create or claim it. Go to business.google.com/add and follow the steps, or find your business on Google Maps and choose "Claim this business". Google's Add or claim your Business Profile page walks through both.
- Verify it. Google picks the method for you. Its verification page lists phone or text, email, a live video call where you show your business and that you own it, and a code by mail.
- Use your real business name. Google's guidelines say not to stuff services or keywords into the name. "Dana's Handyman Service" is fine; "Dana Best Cheap Handyman Plumbing Near Me" is not.
- Hide your home address and set a service area. If you go to people's homes, Google's service-area guidance says to remove your address and list only the areas you serve. That keeps your home off the map.
- Pick the category that matches your main work, then add the services you really do. This is what Google has to go on when a homeowner asks for "someone to mount a TV."
- Use a phone number you control. Google's guidelines say the number must be under the direct control of the business. Use your own mobile, not a friend's or a call center.
- Keep your hours honest. If you only take calls in the evening, say so. A call that goes unanswered during the hours you listed is a wasted chance.
About the website field
Google's guidelines ask for a website that represents your business, and say not to use a link that sends people to someone else's landing page, including pages on social media sites. If you have your own site, use it. If the only page about your work is your GigNGo profile, which shows just you, your videos and the towns you work in, read the guidelines and decide whether it fits. Either way, you can share your GigNGo link with homeowners directly and in your profile's posts.
When Google calls, be ready to answer
An automated call is only useful if it gets an answer the homeowner can act on.
- Answer, or call back fast. Google calls on behalf of someone who wants the job done soon, often ringing several businesses.
- Know your standard prices. Google says it may call to confirm price and availability and then send your quote to the homeowner. Have a starting price ready for your common jobs, like mounting a TV or cleaning gutters on a one-story house.
- Say when you can come. "I can do Thursday afternoon" is the kind of answer that gets passed back.
- Keep your info current. Google also uses automated calls and texts to check your hours and services. Answering those keeps your profile accurate.
Show the work, not just the listing
A call from Google gets you onto a homeowner's shortlist. It does not tell them who is coming to their door. What does is seeing you work: thirty seconds of you fixing a door that sticks says more about how you treat someone's house than any listing.
Add photos of real jobs to your Google profile, and keep a page of your videos you can send when a homeowner asks "can I see some of your work?" Our guide to getting work without paying for leads covers what to film.
A page that shows your work
On GigNGo you get a profile at gigngo.org/@yourname with your videos, the towns you work in and the neighbors who vouch for you. Homeowners nearby can hire you straight from your videos. Making a profile and posting your work is free. GigNGo takes no commission and charges no per-lead fees. Offering on a job needs a GigNGo membership.
Make your free profileIf you would rather not get these calls
Google says you can tell the caller to stop calling your business, or switch off "Bookings and inquiries from customers" in the advanced settings of your Business Profile (Google's instructions). Some locals will prefer that. Just know that the homeowner who asked Google will hear from someone else instead.
The short version
- Google can now call home-repair businesses for homeowners in most U.S. states
- Those calls go to the number on your Google Business Profile
- Create and verify a profile, hide your home address, set your service area
- Answer, know your starting prices, say when you can come
- Keep a page of your real work to send when a homeowner wants to see it
Frequently asked questions
Can Google call my business for a homeowner?
Yes. Google announced at I/O in May 2026 that for select categories like home repair, beauty or pet care, people can ask Google to call businesses on their behalf, rolling out across the U.S. that summer. Google's help page for businesses says it may contact the phone number on your Business Profile with an automated call to complete a homeowner's request, such as confirming a price or whether a service is available.
Do I need a Google Business Profile for Google to call me?
Google's help pages describe these automated calls as going to the phone number on your Business Profile, so having an accurate profile with a phone you answer is the first step. Google does not publish how it picks which businesses to call, so a profile makes a call possible, not certain.
Can I use my home address on a Google Business Profile?
If you go to people's homes and do not serve anyone at your own address, Google's guidelines say to hide your address and list a service area instead. That keeps your home address off the map.
Can I turn off Google's automated calls?
Yes. Google says you can tell the caller to stop calling your business, or switch off the setting called Bookings and inquiries from customers in your Business Profile's advanced settings. The feature is free for businesses and homeowners, and Google lists a few states where it is not available.